So you’ve convinced your boss to start using video—nice work! Of course, now’s when the hard work begins. And if you’ve never written a video script before, it can seem a little intimidating. After ...

All great video marketing campaigns start with great video scripts. Voiceover, music, visuals—these all enhance your story, but that story needs to be on paper first. Your creative team can only do so ...

Videos have proven themselves as powerful selling tools, with 86% of marketers incorporating them into their marketing strategies because of higher success in generating leads. While there are many ...