A new trending makeup routine is taking TikTok by storm Julia Moore is a TV writer-reporter at PEOPLE. A graduate of Northwestern University, she has been working at PEOPLE since 2022. Getty This is ...

This is not a drill: pre-shower makeup is a thing that's trending. The term is making the rounds on social media right now, with the hashtag #preshowermakeup boasting more than 3.5 million views on ...

It’s not about the end look — it’s about the aesthetic journey. People typically put makeup on before leaving their house, but the latest cosmetics trend to take over TikTok isn’t meant to be seen. It ...

People love pre-shower makeup because it’s playful, stress-free, and lets you try new looks without worrying about how long they’ll last. Imagine putting on a full face of makeup, snapping a quick ...