Insoles that measure athletic performance using bacteria, and trainers that "breathe" are among the latest experimental pieces of sportswear being developed by Puma and MIT Design Lab. Debuted during ...

The deep-learning insoles use bacteria to read the sweat of the person wearing them.. Courtesy MIT Design Lab Biodesign uses living materials such as algae or bacteria to create products–inventing ...

Puma has a new comfort-driven and aesthetically bold cushioning technology on the way, an innovation created in collaboration with the MIT Design Lab. And the new compound will debut this month on the ...

Puma and Massachusetts Institute of Technology (MIT) Design Lab have been collaborating on an exciting research project that looks at how bacteria can be used within sportswear design to improve ...

Puma partnered with the MIT Design Lab to take the mechanical power of structure to a foam application for the debut of the XETIC cushioning technology, showing first in the Calibrate Runner. A ...

Open Style Lab wants the fashion industry to think about more bodies, more ages, and more abilities. For Aimee Mury, finding clothing that works for her 11-year-old daughter Eliza is a challenge, and ...

The MIT Media Lab moves fast. From shapeshifting displays to technology that could 3-D print Eames chairs and self-lacing McFlys, the Media Lab reinvents the way we think about the future every single ...