A/B testing (split testing) is the process of setting up two versions of one page, and testing which page outperforms the other. Here's how to do it right. Did you know that you can test certain ...

I think it's safe to say that by about 2010, email marketing was a full-fledged marketing tactic. If your business wasn't using it to engage with consumers, then you may have been missing out on ...

Pretty much everyone knows why backups are important. More so than ever in an age of heightened ransomware threats, it’s critical to have a clean copy of data to roll back to in case of emergency.

I'm a senior analyst charged with testing and reviewing VPNs and other security apps for PCMag. I grew up in the heart of Silicon Valley and have been involved with technology since the 1990s.

I'm a senior analyst charged with testing and reviewing VPNs and other security apps for PCMag. I grew up in the heart of Silicon Valley and have been involved with technology since the 1990s.

If you’ve ever wanted to take an early look at new versions of Apple’s operating systems before they launch, and maybe help shape them in the process, then Apple’s beta program is something you should ...

Gear-obsessed editors choose every product we review. We may earn commission if you buy from a link. Why Trust Us? A digital multimeter is an indispensable tool for testing, diagnosing, and ...