One of the biggest breakthroughs in marketing since the dawn of the internet has been increased accessibility and improved methods in conducting research. Online surveys have made it simple to find ...

Investing in a well-executed survey—and answering the “so what?” question while offering a killer stat—will help your organization stake out and maintain a thought leadership role. The Fast Company ...

Effective customer surveys share some common traits: they're clear, concise, focussed and more. There’s an art to creating effective customer satisfaction surveys — too long and few customers will ...

Qualtrics is a powerful online tool for creating surveys, collecting data and analyzing responses. This MSU Libraries online workshop will provide an overview of Qualtrics and cover survey design, ...

Qualtrics is a powerful online tool for creating surveys, collecting data and analyzing responses. This MSU Libraries workshop will provide an overview of Qualtrics and cover survey design, edit, ...

When it comes to getting customer feedback, you may casually ask patrons questions in your store and look at your online reviews from time to time. But if you want to truly gauge how your business is ...