Strategic packaging enables businesses to influence consumers, cut costs, build brand recognition and drive long-term ...

I was emailed a question this week about positioning. My friend and colleague @anthonyjoseph wanted to know my thoughts about the relationship between positioning and the competitive environment. What ...

To establish a true strategic advantage, leadership must analyze the organization through a structured strategic lens.

LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has announced the completion of its latest article on competitive positioning in the telecom industry. Currently, ...

It’s an important question every organization must ask themselves: what sets you apart from the competition? Notice I said “organization.” Don’t think that just because you’re part of a nonprofit that ...

The global semiconductor industry's transition into the "Foundry 2.0" era is now measurable in revenue, utilization, and ...

Consumers are bombarded with unending streams of information on millions of products from thousands of companies. Positioning is a strategy to get your company and products noticed; it actually refers ...

I am neutral on Broadcom (AVGO) as its strong competitive positioning and strong growth and profitability momentum are largely offset by its valuation multiples, which currently trade at a premium to ...