Discover what Google's BERT really is and how it works, how it will impact search, and whether you can try to optimize your content for it. Google’s newest algorithmic update, BERT, helps Google ...

Natural language processing opened the door for semantic search on Google. SEOs need to understand the switch to entity-based search because this is the future of Google search. In this article, we’ll ...

Learn how modern search engines like Google use advanced NLP to understand searches, match queries to content, and rank results. SEO has come a long way from the days of keyword stuffing. Modern ...

A tool known as BERT can now beat humans on advanced reading-comprehension tests. But it's also revealed how far AI has to go. In the fall of 2017, Sam Bowman, a computational linguist at New York ...