Effective localization strategy. Localization is important to align your brand with cultural nuances and user-specific preferences to drive meaningful experiences. Balancing cost and quality. A ...

Localization, and in some cases hyper-localization, is the modus operandi for growth in global markets for Amazon Prime Video, according to Kelly Day, VP, International, for the streamer. “When we ...

Winning Gold at The Drum Awards for Agency Business in the Service or Business Innovation category is Locaria. Here's how, in its own words, it redefined its approach to media planning for global ...

Salvador Ordorica is the CEO of The Spanish Group LLC, a first-class international translation service that translates over 90 languages. As CEO of a translation company, perhaps the most important ...