Investing.com -- The Trade Desk Inc. (NASDAQ: TTD) stock fell 3% Friday afternoon following an Adweek report that Amazon is offering agencies free head-to-head testing of its demand-side platform (DSP ...
Imagine trying everything available on Amazon. You've been attempting every ad product available in the Seller Central Advertising Console, yet you still can't meet your customer acquisition targets.
In the leaked presentation slides, Amazon described the testing program as "designed to empirically demonstrate the performance of Amazon DSP versus other DSPs" and an "opportunity to evaluate and ...
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